Rasa_

Rasa_

Rasa_

Overview

Overview

An imitation of the iconic richness and splendor of Madurai’s

Style

A hand drawn decorative font using Ivy Presto Display for the base structure.

Inspiration

Inspired by the architecture of the famous temple in my home city: Madurai, India.

Roles

Typeface Designer - Motion Graphics - Graphic Designer

Typeface Designer
Motion Graphics Graphic Designer

Team

Shalika Thappali

Tools

Adobe Creative Suite - Adobe After Effects

Adobe Creative Suite
Adobe After Effects

Duration

10 weeks

Case Study

Case Study

Case Study

Letterforms

Letterforms

Letterforms

Inspiration_

Utilized features directly from the towers of the temple and reformed them into the letter forms and glyphs.

Upper_Case_

Color_

Colors pulled directly from the vibrant paint colors used to adorn the statues on the towers and within the temple.

Lotus

Meenakshi

Ancient

Gopura

Chandra

Sacred

Lowercase_and_Numbers_

Applications

Applications

Applications

Takeaway

Takeaway

Takeaway

My_Goal_

I created this typeface to capture the splendor and magnificence of an ancient structure, the beauty of which continues to inspire me to this day!

I created this typeface to capture the splendor and magnificence of an ancient structure, the beauty of which continues to inspire me to this day!