Skullcandy_

Skullcandy_

Skullcandy_

Overview

Overview

Skullcandy is an American company that sells quality audio technology such as headphones, speakers, and earphones. Skullcandy’s aesthetic and identity are defined by outdoors and active/skater culture.

Problem

  • Website lacks graphic elements and relies heavily on photography to secure brand identity.

  • Does not focus on desirable features, instead depending on the aesthetic of the product as the main selling factor.

Solution

  • Create a dynamic design that outlines the contents properly and highlights the core information.

  • Make the overall page aesthetic visually engaging while maintaining the design system

Roles

UI Designer - Design System

UI Designer Design System

Tools

Adobe Creative Suite - Figma

Duration

15 weeks

UI Design

UI Design

UI Design

Home Page

Home Page

Home Page

Revamped the home page to reflect the new design style that is modern and inspired by sound.

Product Detail Page

Product Detail Page

Product Detail Page

Rearrange product display page to highlight important information above the rest of the websites features and solidify visual identity.

Light Mode

Light Mode

Light Mode

Notable Features

Notable Features

Notable Features

Design System

Design System

Design System

Sound Style

Sound Style

Sound Style

Embodies the mission of “The pursuit of music” and to unleash the power of music for all.

Skull Culture

Skull Culture

Skull Culture

For the young thrill-seekers who crave adventure, Skullcandy will be part of that journey through their legendary sound abilities.

Color

Color

Color

Unleash

Daring

Imagine

Thrill

Skull

Crusher

Freedom

Riff

Type

Type

Type

Iconography

Iconography

Iconography

Cards And Buttons

Cards And Buttons

Cards And Buttons

Takeaway

Takeaway

My Goal

My Goal

My Goal

Creating Identity

A visually appealing design that has its own identity stands out amongst competitors. I created a rebellious and adventurous look while connecting to the sound technology/audio aspect.

Creating Identity

A visually appealing design that has its own identity stands out amongst competitors. I created a rebellious and adventurous look while connecting to the sound technology/audio aspect.